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Wednesday, November 1, 2023

Navigating the World of Social Media: The Proliferation of Side Hustle Ads

One of the trends that has attracted a significant portion of the population, especially among the youth, is the proliferation of Side Hustle reels on social media platforms. These ads often feature individuals who have entered money-making ventures, promising financial stability, time-saving solutions, shortcuts to earning money and personal freedom. However, beneath the surface, the allure of these side hustle ads often masks a darker reality – one filled with deception, misinformation, and negative consequences.

The Illusion of Easy Money through Passive Income

The reels on Instagram, TikTok, and YouTube often show luxurious lifestyles, expensive foreign trips, and testimonials of individuals who claim to have become rich through these side hustles. This trap of receiving poor advice from individuals who have little to no experience, let alone success in such endeavours, is a scam that people easily fall for.

In reality, achieving financial success though side hustles requires a lot of hard work, consistency, patience, skills, demand in the market, and sheer luck. The illusion of easy money is akin to a video game simulation in which you appear to have an airplane, but in reality, you are empty-handed.

Beware of Traps in Side Hustle Ads


I came across a video where it was claimed that you could earn a substantial income through copywriting. The person on the reel stated that she writes headlines and descriptions, earning $250 per hour, and that no prior experience is required – making it seem like an easy opportunity for beginners. However, this is a catch. No company is likely to pay a beginner $250 per hour for copywriting without any experience. To succeed in copywriting, you must first build your portfolio, grow your audience, do some free of cost gigs, and some unpaid projects. Only after a lot of hard work can you secure paid opportunities. So, as you can see, it’s not a quick path to easy money.😊 

Likewise, I came across a passive income ad related to affiliate marketing. It suggested that any affiliate link can be placed on Pinterest account and anyone can easily earn money. Sounds so good and the easiest thing to do, right? Well, it’s not that simple. To achieve any meaningful results, you must post hundreds of links to get some decent views and, even then, the earnings are relatively modest, and not to forget, if you are spamming Pinterest then your account might get blocked. 

So Why Deceptive Reels?


Teaching people how to earn easy-money is far simpler than actually performing the suggested tasks. The algorithms of social media platforms are designed in such a way that if you get more views, attract more traffic, and make your reels go viral, you will be rewarded. This ease in earning money and becoming an influencer is facilitated by the fact that many individuals do not fact-check. A significant number of people assume that whatever they encounter on social media is legit.

Impact on Society 


The effect of side hustle scams on society is perilous. People are seeking ways to earn extra income and these scams often offer them false hope. The illusion of quick money ideas leads individuals to believe that they can enjoy a luxurious life without learning new skills or putting in hard work, which is practically impossible. And after realizing the harsh reality, they get disappointed. Side hustles demand substantial time, patience and skills. One cannot amass wealth in a single day and its essential to remain patient even when your bank account remains at $0 for a first few months. Giving up is not an option. 


Navigating the Noise

It is crucial to be cautious and continuously cross check the information you come across. Critical thinking plays a vital role in such scenarios. When you encounter side hustle reels, take a moment to think: if something were genuinely that easy, everyone would have been rich in the world. If someone is teaching you shortcuts to rapidly increase followers, consider why the creators don’t already have a substantial following. 

Hence, consider the following key points:

·         Be critical when you watch such ads, reels, or shortcuts

·         Do not follow such reels as it encourages the creators to create deceptive and misleading content.

·         Always comment and guide people in the comment section about the reality of the particular side hustle.

·         Always believe in hard work and skills and keep yourself updated with the current trends of the market.

·         Remember that passive income is a good source of income, but most of the time, it is not easy money.

 

You can follow me on my website & social media platforms for my content in the form of reels and posts. 
You can visit my online store for my artwork and poetry book: Farytude Store Gumroad
Thank you for your support. 😊

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